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Apple Solidified Leadership of 6.18 Online Shopping Festival in China



Report Summary:

6.18 (18th June) is the second largest online shopping festival in China. Due to Covid-19 disruption and weak demand, the online smartphone performance posted a mixed bag this year. However, Apple solidified the leadership at the expense of Chinese brands. JD.com, who initiated 618, remains as the largest online platform during 6.18 festival.


Table of Contents

1. Executive Summary
2. China 6.18 Online Smartphone Sales and YoY%
3. China 6.18 Online Smartphone Sales Vendor Share and Revenue Share
4. China 6.18 Online Smartphone Sales by e-Retailers
5. Conclusion
6. How Can We Help You
7. Analyst Contacts

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