Global smartphone industry wholesale revenue and ASP grew +3% YoY respectively in Q4 2020, while shipment volume remained flat annually this quarter. Whole year smartphone wholesale revenue went down -7% YoY in 2020. Apple maintained leadership position and gained revenue share annually. Samsung followed but lost revenue share from last year. Huawei ranked the third place but continued losing value share annually. Xiaomi, vivo, Transsion, Realme and OnePlus all gained value share from last year, while many other vendors lost value share. Our extensive report provides quarterly global handset and smartphone shipments, wholesale (transfer) pricing, revenue metrics, as well as operating profit and margin for 28 major vendors from Q1 2010 to Q4 2020. Global smartphone vendor market share by price-tier and global revenue-share tracking by PRICE-TIER for all 27 vendors are also included. This report is a vital tool for monitoring the financial health and tiered market share of leading brands such as Samsung, Apple, Huawei, Xiaomi, OPPO, vivo, and others.