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Smartphones

VALUE SHARE: Global Smartphone Revenue, ASP and Profit by Vendor by Price Tier : Q2 2021



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Report Summary:

Global smartphone industry wholesale revenue and ASP grew +19% YoY and +7% YoY respectively in Q2 2021, and smartphone shipment volume also grew +11% YoY this quarter. Apple maintained leadership position and gained revenue share annually. Samsung followed but lost revenue share from last year. Xiaomi surged to the third place by revenue, followed by OPPO and vivo. Realme surpassed Huawei (not including Honor) and nudged up to the 6th place, followed by Huawei, Lenovo-Motorola, Transsion and Honor. Our extensive report provides quarterly global handset and smartphone shipments, wholesale (transfer) pricing, revenue metrics, as well as operating profit and margin for 28 major vendors from Q1 2010 to Q2 2021. Global smartphone vendor market share by price-tier and global revenue-share tracking by PRICE-TIER for all 28 vendors are also included. This report is a vital tool for monitoring the financial health and tiered market share of leading brands such as Samsung, Apple, Huawei, Xiaomi, OPPO, vivo, and others.


Table of Contents

1 Title
2 Contents
3 Analysis
4 Chart
5 Pivot Table
6 Handset Value Metrics
7 Handset Value Share
8 Smartphone Value Metrics
9 Smartphone Value Share
10 Q2 2021 by Price Tier
11 Q1 2021 by Price Tier
12 2020 by Price Tier
13 Q4 2020 by Price Tier
14 Q3 2020 by Price Tier
15 Q2 2020 by Price Tier
16 Q1 2020 by Price Tier
17 2019 by Price Tier
18 Q4 2019 by Price Tier
19 Q3 2019 by Price Tier
20 Q2 2019 by Price Tier
21 Q1 2019 by Price-tier
22 2018 by Price-tier
23 Q4 2018 by Price-tier
24 Q3 2018 by Price-tier
25 Q2 2018 by Price-tier
26 Q1 2018 by Price-tier
27 2017 by Price-tier
28 Q4 2017 by Price-tier
29 Q3 2017 by Price-tier
30 Q2 2017 by Price-tier
31 Q1 2017 by Price-tier
32 2016 by Price-tier
33 Q4 2016 by Price-tier
34 Q3 2016 by Price-tier
35 Q2 2016 by Price-tier
36 Q1 2016 by Price-tier
37 2015 by Price-tier
38 Q4 2015 by Price-tier
39 Q3 2015 by Price-tier
40 Q2 2015 by Price-tier
41 Q1 2015 by Price-tier
42 2014 by Price-tier
43 Q4 2014 by Price-tier
44 Q3 2014 by Price-tier
45 Q2 2014 by Price-tier
46 Q1 2014 by Price-tier
47 2013 by Price-tier
48 Q4 2013 by Price-tier
49 Q3 2013 by Price-tier
50 Q2 2013 by Price-tier
51 Q1 2013 by Price-tier
52 2012 by Price-tier
53 Q4 2012 by Price-tier
54 Q3 2012 by Price-tier
55 Q2 2012 by Price-tier
56 Q1 2012 by Price-tier
57 Definitions
58 Methodology
59 Contacts
60 Flatfile


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