Smart_PhonesSmartphones

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Author: Linda Sui
Publication Date: Aug 19 2015
Pages: 27
 Report Type: Data Table, Excel

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Smartphones

VALUE SHARE: Global Smartphone Revenue, ASP and Profit by Vendor by Price Tier : Q2 2015



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Report Summary:

Global smartphone industry revenues rose a decent +14% annually during Q2 2015. Apple maintained top position as the largest vendor by revenue, followed by Samsung and Huawei. OPPO and Vivo posted surging volume and value, due to solid demand in China. Meanwhile, HTC's smartphone turnover collapsed by half and the outlook for the vendor is bleak. Our extensive report provides quarterly global smartphone shipments, wholesale (transfer) pricing, revenue metrics, as well as operting profit and margin for 16 major vendors from Q1 2011 to Q2 2015. Global smartphone vendor marketshare by price-tier, and global revenue-share tracking by PRICE-TIER, for all 16 vendors are also included. This report is a vital tool for monitoring the financial health and tiered marketshare of leading brands such as Nokia (Microsoft), HTC, BlackBerry, Samsung, Apple, Huawei, Xiaomi and others.
Table of Contents

1. Title Page
2. Contents
3. Analysis of Key Trends and Assumptions
4. Charts for Visual Analysis
5. Pivot Table
6. Smartphone Value Metrics : Revenue and ASP (Historical Foreign Exchange Rates Applied)
7. Smartphone Value Share : Revenue Share  (Historical Foreign Exchange Rates Applied)
8. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP :  Q2 2015
9. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP :  Q1 2015
10. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP :  2014
11. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q4 2014
12. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q3 2014
13. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q2 2014
14. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q1 2014
15. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP :  2013
16. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q4 2013
17. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q3 2013
18. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q2 2013
19. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q1 2013
20. Smartphone Vendor Share by Price Tier : Shipments, Revenue and ASP : 2012
21. Smartphone Vendor Share by Price Tier : Shipments, Revenue and ASP : Q4 2012
22. Smartphone Vendor Share by Price Tier :  Shipments, Revenue and ASP : Q3 2012
23. Smartphone Vendor Share by Price Tier : Shipments, Revenue and ASP : Q2 2012
24. Smartphone Vendor Share by Price Tier : Shipments, Revenue and ASP : Q1 2012
25. Definitions
26. Methodology
27. Analyst Contacts

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