Strategy Analytics forecast global smartphone user base will grow 20% from 2020 to 2025. Despite of the impact of COVID-19 pandemic, the global smartphone penetration rate will continue to increase, showing the consistent and long-term momentum from the demand side in smartphone industry. Africa and Middle East will enjoy the highest growth rate, followed by Central Eastern Europe and Asia Pacific. North America and Western Europe will lead the global smartphone market in terms of penetration rate.
This extensive report forecasts global smartphone user population penetration and household penetration rate for 88 countries worldwide, from 2007 to 2025. This report can be used by operators, software developers, content developers, handset vendors, component makers, car manufacturers and other stakeholders to determine the distribution of smartphone ownership across the huge global smartphone market.