Author: Linda Sui


Publication Date: Nov 03 2016


Pages: 10


Report Type: Metrics, Excel



 Smartphones

Global Smartphone Top-100+ Microvendors Marketshare: Q3 2016




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Report Summary:

A huge number of second-tier MICROVENDORS are playing an bigger role in the global smartphone market. While the "top 30+" vendors worldwide, like OPPO, together grew +3% YoY in Q3 2016, the next "top 100+" microvendors combined posted +27% YoY growth. All microvendors together made up 15% of global smartphone volumes, up from 12% one year ago. Microvendors, like 360 and Lefeng in China, Reliance Jio in India and INNJOO in Africa, are growing faster than average. Our extensive report contains global smartphone shipments for the top 30+ vendors and over 100+ microvendors by quarter from 2007 to Q3 2016. Key regions / markets info for each microvendor are included, as well. The report is a valuable tool for mobile stakeholders who want to size the fast-growing smartphone microvendors category.



Table of Contents

1 Title Page
2 Table of Contents
3 Analysis of Key Trends
4 Global Top 30+ Vendors
5 Global Top 100+ Microvendors
6 Global Full List
7 Region Definitions
8 Definitions of Smartphones
9 Methodology
10 Analyst Contacts


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