Strategy Analytics has lowered smartphone shipment forecast amid the escalating Ukraine-Russia war. We predict global smartphone shipments will grow +1% YoY and +3% YoY in 2022 and 2023 respectively. In addition to the component shortage, the escalated Russia-Ukraine crisis is casting shadow on the recovery journey following COVID-19. Central Eastern Europe will saw a big fall in 2022. Other regions will get impacted as well. Samsung will maintain the leadership position in 2022 and 2023, followed by Apple. Leading Chinese vendors Xiaomi, OPPO and vivo are facing strong headwinds in 2022 and beyond.
This report forecasts global smartphone shipments by region by quarter for 38 of the world's largest vendors from 2015 to 2023. Global handset and feature phone shipment by vendor by quarter forecast data are included in the report too. The report is a valuable tool for component makers, software developers, operators and other stakeholders to support their planning activities.