Strategy Analytics forecasts global smartphone sales volume will decline -5% YoY in 2023. Android and Apple iOS will maintain the leadership in global landscape. Huawei’s Harmony OS beats our expectation and is gaining share in China market.
Our extensive report forecasts global smartphone sales, by 15 operating systems, for 88 countries worldwide, from 2007 to 2027. Almost every major country worldwide is covered, including United States, China, India, Indonesia, Japan, South Korea, Russia, Brazil, Mexico, South Africa, Saudi Arabia, UK, Germany, France, Italy and Spain. This report can be used by operators, software developers, content developers, handset vendors, component makers, car manufacturers and other stakeholders to determine the size and growth rate of the huge global smartphone OS market.