Global Smartphone Revenues, ASPs & Price-Tier Forecasts: 2008 to 2027

Report Summary:

Strategy Analytics forecasts global smartphone wholesale revenue will grow +2% YoY in 2022, mainly thanks to the solid growth of ASP. However, smartphone wholesale price would see a modest decline in 2023, wiping off the volume rebound and leading to smartphone wholesale revenue flat annually. Global smartphone wholesale revenue will resume the upwards track from 2024 through 2027 but the rate of growth will keep diminishing. Higher-priced 5G iPhone super cycle, volatile component costs, together with technology innovations (foldable phones etc.) and 5G migration, will lift the global smartphone wholesale ASP over the next few years. Premium tier segment will generate nearly 72% to 75% value share during the forecast window, and it will surpass mid-tier being the largest band by volume from 2022 on. This report forecasts global smartphone sales volume, revenues and wholesale ASPs by six major regions and five price-tiers from 2008 to 2027. Extensive analysis of the premium, high, mid, entry and ultra-low price-bands is included. The report is a valuable tool for device vendors, operators, component manufacturers, software developers, financial analysts, car makers, and other stakeholders who want to measure the smartphone market by value and benchmark their pricing strategies.

Table of Contents

1. Title
2. Contents
3. Analysis
4. Charts
5. Pivot Table
6. Global by Tier
7. Global by Region
8. North America
9. Western Europe
10. Asia Pacific
11. Central & Latin America
12. Central & Eastern Europe
13. Middle East & Africa
14. Definitions
15. Regions
16. Methodology
17. How Can We Help You
18. Contacts
19. Flat File

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