Smart_PhonesSmartphones

Smartphones

Global Smartphone Revenues, ASPs & Price-Tier Forecasts: 2008 to 2026



Report Summary:

Strategy Analytics forecasts global smartphone wholesale revenue will rebound and grow +13% YoY in 2021, thanks to the improved volume and ASP. Global smartphone wholesale revenue will maintain the upwards track by 2026 but the annual growth rate will steadily slow down. Higher-priced 5G iPhone super cycle, volatile component costs, together with technology innovations and 5G migration, will lift the global smartphone wholesale revenue over the next few years. We expect smartphone wholesale revenue will hit a record high in 2026, thanks to the growing smartphone volumes. Premium tier segment will generate nearly 70% value share during the forecast window, while mid-tier will remain as the largest band by volume till 2025. This report forecasts global smartphone sales volume, revenues and wholesale ASPs by six major regions and five price-tiers from 2008 to 2026. Extensive analysis of the premium, high, mid, entry and ultra-low price-bands is included. The report is a valuable tool for device vendors, operators, component manufacturers, software developers, financial analysts, car makers, and other stakeholders who want to measure the smartphone market by value and benchmark their pricing strategies.


Table of Contents

1. Title
2. Contents
3. Analysis
4. Charts
5. Pivot Table
6. Global by Tier
7. Global by Region
8. North America
9. Western Europe
10. Asia Pacific
11. Central & Latin America
12. Central & Eastern Europe
13. Middle East & Africa
14. Definitions
15. Regions
16. Methodology
17. How Can We Help You
18. Contacts
19. Flat File


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5G

How do you make a return on the large investments into mobile infrastructure required for 5G? How do you meet consumers requirements for a better service whilst being sensitive to price changes? And how do vendors present their value proposition to gaining a worthwhile share of the market?

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