Author: Linda Sui


Publication Date: Dec 18 2018


Pages: 10


Report Type: Data Table, Excel



 Smartphones

Global Smartphone Monthly Shipments (Sell In), Sales (Sell Through) and Inventory by Vendor : November 2018




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Report Summary:

Strategy Analytics tracked global smartphone shipments (sell in) improved +5% MoM but declined -7% YoY in November 2018 mainly due to saturated smartphone penetration rate and extended replacement cycle. Moreover, sales (sell through) to end users posted a -9% annual decline too, indicating weaker consumer demand in key markets such as China and US. Inventory slightly decreased from last month but still post a relative higher inventory level for Apple and some other OEMs.  Samsung top both shipment and sales chart this month. Apple ranked the second place by shipment but yielded to Huawei by sales volumes. This report tracks global smartphone monthly shipments (sell in), sales (sell through) and inventory volumes / ratio by 28 of the world's largest vendors from January 2016 to November 2018. The report is a valuable tool for OEMs, component makers, software developers, operators and other stakeholders to track key OEMs inventory level and support their planning activities.



Table of Contents

1. Title
2. Table of Content
3. Analysis
4. Global Smartphone Vendor Monthly Shipments (Sell in)
5. Global Smartphone Vendor Monthly Sales (Sell Through)
6. Global Smartphone Inventory Tracker and Ratio by Vendor
7. Definitions
8. Methodology
9. How Can We Help You
10. Analyst Contacts


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