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Smartphones

Global Smartphone Monthly Shipments (Sell In), Sales (Sell Through) and Inventory by Vendor : May 2019



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Report Summary:

Strategy Analytics tracked global smartphone shipments (sell in) declined -6% MoM and -5% YoY in April 2019 mainly due to inventory adjustments, saturated smartphone market and extended replacement cycle etc. Sales (sell through) to end users posted a -4% annual decline, indicating major OEMs have completely cleaned up inventories piled up from previous months. Meanwhile, new inventories are starting to pile up due to the improved outlook of smartphone market in 2019. However, we expect the US ban of Huawei will adversely impact global smartphone market and OEM / consumer confidence starting from this May / June. We might see some shifts in the following few months. Samsung top both shipment and sales chart this month, followed by Huawei, Apple, Xiaomi, OPPO and vivo by shipment volume. This report tracks global smartphone monthly shipments (sell in), sales (sell through) and inventory volumes / ratio by 30 of the world's largest vendors from January 2016 to April 2019. The report is a valuable tool for OEMs, component makers, software developers, operators and other stakeholders to track key OEMs inventory level and support their planning activities.


Table of Contents

1. Title
2. Table of Content
3. Analysis
4. Global Smartphone Vendor Monthly Shipments (Sell in)
5. Global Smartphone Vendor Monthly Sales (Sell Through)
6. Global Smartphone Inventory Tracker and Ratio by Vendor
7. Definitions
8. Methodology
9. How Can We Help You
10. Analyst Contacts


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