Smartphones

BRIC Country Smartphone Revenues ASPs & Price-Tier Forecasts 2009 to 2017




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Report Summary:

Strategy Analytics forecasts smartphone revenues to grow 11% worldwide during 2013. At the same time, the four BRIC countries -- Brazil, Russia, India, and China -- will all grow at rates well above the global average. Led by China, BRIC countries will generate 26% of global smartphone revenues. However, rapidly increasing smartphone volumes will be partly offset by decreasing ASPs, as reduced component prices will enable sales expansion in lower price-tiers. This report forecasts BRIC country smartphone sales volume, wholesale revenues, and wholesale ASPs across five price-tiers from 2009 to 2017. Extensive analysis of the premium, high, mid and entry price-bands is included. The report is a valuable tool for device vendors, operators, component manufacturers, software developers, financial analysts, car makers, and other stakeholders who want to measure each country's smartphone market by value and benchmark their pricing strategies.

Table of Contents

    1. Title Page
    2. Contents
    3. Analysis of Key Trends
    4. Definitions of Price-Tiers
    5. Summary Charts of Forecast Data
    6. Global Price-Tier Forecast
    7. Brazil Price-Tier Forecast
    8. Russia Price-Tier Forecast
    9. India Price-Tier Forecast
    10. China Price-Tier Forecast
    11. Methodology
    12. Analyst Contacts


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