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Author: Linda Sui
Publication Date: Mar 12 2015
Pages: 23
Report Type: Metrics, Excel
Smartphones

BRIC Country Smartphone Revenues, ASPs & Price-Tier Forecasts: 2009 to 2020



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Report Summary:

Strategy Analytics forecasts mobile smartphone revenues to grow 8% worldwide during 2015. At the same time, the four BRIC countries combined -- Brazil, Russia, India, and China -- will all grow at rates well above the global average. Led by China, BRIC countries will generate 36% of global smartphone revenues in 2015. Among the four countries in 2015, China will experience the highest revenue growth rate. Meanwhile, we forecast China will remain the largest smartphone market in revenues in 2015. This report forecasts BRIC country smartphone sales volume, wholesale revenues, and wholesale ASPs across eight price-tiers from 2009 to 2020. Extensive analysis of the premium, high, mid, entry and ultra-low price-bands is included. The report is a valuable tool for device vendors, operators, component manufacturers, software developers, financial analysts, car makers, and other stakeholders who want to measure each country's mobile phone market by value and benchmark their pricing strategies.
Table of Contents

    1. Title Page
    2. Contents
    3. Analysis of Key Trends
    4. Definitions of Price-Tiers
    5. Summary Charts of Forecast Data
    6. Pivot Table
    7. Global Price-Tier Forecast
    8. Brazil Price-Tier Forecast
    9. Russia Price-Tier Forecast
    10. India Price-Tier Forecast
    11. China Price-Tier Forecast
    12. Methodology
    13. Analyst Contacts

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