Handset_Country_ShareSmartphone Country Share

Smartphone Country Share

UK Smartphones: Consumer Research on Xiaomi, Oppo, vivo, Honor, OnePlus and other challenger brands



Report Summary:

Consumer Research on Xiaomi, Oppo, vivo, Honor, OnePlus and other challenger brands in the UK.

This research examines consumer awareness, willingness to consider and purchase intention for a range of smartphone brands targeting the UK market.

We analyze current smartphone and planned smartphone purchase timelines and take a snapshot of consumer perceptions of brand directions for challenger brands Xiaomi, Oppo, vivo, Honor, realme, Alcatel as well as market leaders Samsung and Apple.


Table of Contents

Contents

Research Background

 

UK Smartphone Survey April 2022 Demographics

 

UK Smartphone Market Summary

 

Awareness & Consideration by Brand

  

Awareness & Consideration by Age & Gender

 

Smartphone Brand Directions

Conclusions

 


For more information about our services please contact us or email support@strategyanalytics.com
Buyer Research

Xiaomi a Premium Brand for UK Smartphone Buyers?

Find out more

Report

  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1999.
  • UK visitors will be charged £1450.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Name:
Email:
Telephone:
Country:
Inquiry / Message: