Handset_Country_ShareSmartphone Country Share

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Author: Woody Oh
Publication Date: Feb 06 2015
Pages: 26
Report Type: Metrics, Excel
Smartphone Country Share

Global Smartphone Vendor Marketshare for 15 Countries: Q4 2014



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Report Summary:

Global smartphone shipments grew +31% annually in Q4 2014. Not only emerging markets, such as China, India and Brazil, but some developed markets, like the US, for once led growth. Samsung stayed the no.1 smartphone vendor in most major countries, while Apple performed very well in the US, Japan and UK, due to strong demand in the phablet category. Xiaomi struggled in China. Tier-two brands -- such as Oppo, Vivo and Micromax -- are gaining rapid traction, based on solid volumes in their home territories. Our extensive report tracks the world's 18 leading smartphone vendors' shipments and marketshare across 15 major countries worldwide from Q1 2012 to Q4 2014. The 15 countries tracked account for 3 in 4 of all global smartphone volumes. Countries covered include: Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russia, South Africa, South Korea, Spain, UK, and the United States. This report is a valuable tool for any mobile stakeholder that wants to track smartphone vendors' operational performances at a granular level in the most important countries.
Table of Contents

    1. Title Page
    2. Table of Contents
    3. Analysis
    4. Global Smartphone Shipments
    5. 15 Country Summary : Q4 2014
    6. Pivot Table
    7. Brazil
    8. Canada
    9. China
    10. France
    11. Germany
    12. India
    13. Italy
    14. Japan
    15. Mexico
    16. Russia
    17. South Africa
    18. South Korea
    19. Spain
    20. UK
    21. USA
    22. Definitions
    23. Regions
    24. Methodology
    25. Contacts

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