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Smartphone Country Share

Can Nothing be Something in India Smartphone Market and How?

Report Summary:

Nothing Phone 1 has been launched into the India market and would retail on Flipkart from July 21, 2022. What boxes did the company tick right with this launch? What challenges it faces and what would it take to move the needle in a tough market for a new entrant? How is it expected to fare in 2022? 
Table of Contents

1. Executive Summary
2. Analysis
   - History
   - Target market including India
   - Challenges
   - 4P's
3. Summary & Recommendations

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