Handset_Country_ShareSmartphone Country Share

Smartphone Country Share

Border Crisis Raises Opportunities for Non-Chinese Smartphone Vendors

Report Summary:

India's smartphone market landscape could be altered dramatically in the near future, owing to both external and internal factors, currently at play. The dispute between India and China could lead to rising negativity towards market leading Chinese brands. This could create opportunities for growth for Samsung, LG, Nokia and other brands. There are however very strong challenges to be overcome in terms of channels, product portfolio, customization and effective targeting of customer segments. How and what is fueling this change? Which vendors and ecosystem players stand to gain? What do we recommend?
Table of Contents

1. Executive Summary
2. Analysis
   - Government-led Incentives Scheme
   - Recommendations for Smartphone OEM's
3. Summary & Conclusion

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