We estimate 7.4 million handsets were shipped in the UK in Q4 2019, declining by -1% annually. Apple kept no.1 handset vendor across all four major UK operators during the quarter, largely boosted by the strong demand of the latest flagship iPhone 11 on top of the healthy sales of iPhone XR and XS Max. Samsung and Huawei trailed Apple across four major UK operators during the quarter. This report tracks quarterly handset vendor market share at the four major UK operators -- EE, Vodafone, O2 and Three -- from Q1 2009 to Q4 2019.
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