Handset_Country_ShareSmartphone Country Share

Smartphone Country Share

UK Handset Vendor Marketshare by Operator Q4 2011

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Report Summary:

Fourth quarter 2011 UK handset shipments were up 7% year-on-year thanks in large part to the delayed launch of the iPhone 4S, which went on sale in the UK in the middle of October. This was joined by major launches from Nokia and HTC in late 2011, combining with the holiday season to give cautious consumers a renewed incentive to spend. Despite the lack of a major launch for this quarter, Samsung sales held-up well and it remained the best-selling UK handset vendor. This report tracks handset vendor shipments and market share at the five major UK carriers during Q4 2011: O2, Vodafone, Orange, T-Mobile and Three.
Table of Contents

    1. Title Page
    2. Summary
    3. UK Vendor Share
    4. UK Operator Share
    5. Methodology
    6. Contacts

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