Japan handset shipments dropped by -11% annually in Q3 2019. Apple dropped by -6% YoY although the latest flagship iPhone 11 variants were newly launched in Japan. Apple continued to capture top positions through all local Japanese operators. Our extensive report tracks 17 handset vendors' marketshare by quarter at all major operators in Japan, including NTT Docomo, Softbank and KDDI from Q1 2012 to Q3 2019. The report can be used by handset vendors, component makers, content developers, vehicle manufacturers and others to identify winners and losers by carrier in the high-value Japanese mobile market.
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