Handset_Country_ShareSmartphone Country Share

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Author: Ken Hyers
Publication Date: Mar 07 2014
Pages: 7
 Report Type: Metrics, Excel

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Smartphone Country Share

Germany Handset Vendor Marketshare by Operator Q4 2013



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Report Summary:

The German handset market shrank by -5% year-on-year in Q4 2013, continuing the longer-term trend of flat growth in the country. Among the vendors Samsung retained its number one spot, but Apple experienced its customary seasonal boost following the launch of new iPhones and Sony, LG and Others all experienced annual market share gains. This report tracks quarterly handset vendor market share at the four major German operators -- T-Mobile, Vodafone, O2 and E-Plus -- from Q1 2009 to Q4 2013. The report is an important tool for measuring the health of individual handset brands at the operator level.

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