Author: David Macqueen

Publication Date: Oct 13 2011

Pages: 4

Report Type: Insight, Word

 Mobile for Automotive

BBC iPlayer Shows Limited Appetite for Mobile TV

Please contact us to discuss pricing Contact Us

Report Summary:

The phenomenally successful BBC iPlayer service provides free simulcast and catch-up TV services for BBC channels in the UK to all internet-enabled devices. Although total views from mobile phones have increased, mobile viewing as a % of total viewing has remained static over more than 2 years. However, tablet viewership has shown early promise since that capability was launched. This insight examines the trends in detail and the implications for other mobile TV services.

For more information about our services please contact us or email