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Author: Ken Hyers

Publication Date: Mar 21 2012

Pages: 28

Report Type: Metrics, Excel

 Handset Country Share

Handset Vendor ASP and Revenue share by Region Q4 2011

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Report Summary:

In Q4 2011, global handset ASP went through the ceiling reaching $159, the highest level since 2004. This was a 14% rise compared to last year. It was the iPhone effect as Apple shipped 37 million iPhones, taking more than 30% of the market revenue. But this time it was not just Apple raising Average Sales Prices. Major vendors are constantly concentrating on high value smartphones thus increasing sales prices across the globe. Nokia, Samsung, LG and Motorola all experienced a rise in ASP during the fourth quarter. This report provides the details of handset vendor ASP and revenue share of the leading brands such as Nokia, Samsung and Apple in the regions of North America, Central & Latin America, Western Europe, Central & Eastern Europe, Asia Pacific and Africa Middle East for Q4 2011.

Table of Contents

    1. Title Page
    2. Contents
    3. Analysis
    4. Definitions
    5. Q4 2011
    6. Global
    7. N America
    8. W Europe
    9. APAC
    10. CALA
    11. CE Europe
    12. Africa ME
    13. Regions
    14. Methodology
    15. Contacts

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