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Author: Ken Hyers
Publication Date: Mar 21 2017
Pages: 4
Report Type: Insight, Word

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Samsung Bixby to Take AI Plunge

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Report Summary:

Samsung will unveil its new AI powered virtual assistant Bixby with the launch of its next generation Galaxy S8 smartphone. Developed in-house, it will face immediate competition from Apple’s Siri, Google Assistant, and others. Bixby will be an important differentiator for the new Galaxy flagship, but Samsung will need to take a long-term approach for AI as it faces off against long-time leaders.

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