Author: Linda Sui


Publication Date: Jul 30 2014


Pages: 14


Report Type: Data Table, Excel



 Device Technologies

Global Handset Subsidy Forecast by Region Country 2011 to 2020




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Report Summary:

Global handset subsidy spending by mobile operators reached a peak in 2013. Subsidies will lessen from 2014 onwards as carriers tighten further their subsidy strategies. Some major operators in tier-one countries, such as AT&T US or China Mobile, are trying actively to reduce handset subsidies. This means global handset subsidies will slip both in volume and value for the foreseeable future. The US remains the largest subsidy country by value, while China overtook the US to become the biggest subsidy country by volume in 2014. This extensive report provides worldwide handset subsidy forecasts by 6 regions and 2 key countries from 2011 through 2020. Subsidized handset volumes, average subsidy per subsidized handset, as well as total subsidy spend are included. Further breakdowns by device-type (smartphone vs. non-smartphones) and by subscription type ( prepaid vs. postpaid) are included, as well.

Table of Contents

    1. Title Page
    2. ANALYSIS
    3. Charts
    4. Subsidized Handset Sales
    5. Subsidized Handset Spend
    6. Average Subsidy
    7. Definitions
    8. Methodology
    9. Contacts


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