Author: Ville Ukonaho


Publication Date: Sep 14 2018


Pages: 9


Report Type: Insight, Word



 Device Technologies

Apple's New iPhones : More Than the Sum of Their Parts




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Report Summary:

Apple launched its line-up of three new iPhones on the 12th of September 2018. The new devices are the iPhone XS, iPhone XS Max, and iPhone XR. These smartphones build on the foundation Apple laid with its iPhone X last year as all three new smartphones have the same design language and nearly identical functionalities. This year Apple didn’t bring anything new to the table technologically but concentrated on improving the existing functionalities, as it has done with the “s”-models in the past.

Table of Contents

1. Title & Summary
2. Executive Summary
3. Analysis
7. Main Technology Summary


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