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Device Technologies

Samsung Bixby: Is Voice Enough to Differentiate its AI?



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Report Summary:

Samsung has unveiled the new flagship S8 smartphone powered by Bixby, its AI assistant. Launched at the press of a button, Bixby allows users to control apps by voice-command. Samsung promises Bixby will do with voice almost everything that can be done by tap or swipe on your phone. However, Bixby faces stiff competition from Google Assistant and Apple Siri. How quickly third-party app developers integrate Bixby into their products will ultimately determine how successful Samsung’s AI agent can become.


Table of Contents

1. Introduction
2. Analysis
3. Conclusions & Recommendations
4. Contacts

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