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Device Technologies

BRIC Country Handset Revenues ASPs & Price-Tier Forecasts 2009 to 2017



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Report Summary:

Strategy Analytics forecasts mobile handset revenues to grow 6% worldwide during 2013. At the same time, the four BRIC countries -- Brazil, Russia, India, and China -- will all grow at rates well above the global average. Led by China, BRIC countries will generate 38% of global handset revenues. Among the four countries in 2013, India will experience the highest revenue growth rate, while Brazil will lead in ASP growth. This report forecasts BRIC country handset sales volume, wholesale revenues, and wholesale ASPs across five price-tiers from 2009 to 2017. Extensive analysis of the premium, high, mid, entry and ultra-low price-bands is included. The report is a valuable tool for device vendors, operators, component manufacturers, software developers, financial analysts, car makers, and other stakeholders who want to measure each country's mobile phone market by value and benchmark their pricing strategies.
Table of Contents

    1. Title Page
    2. Contents
    3. Analysis of Key Trends
    4. Definitions of Price-Tiers
    5. Summary Charts of Forecast Data
    6. Global Price-Tier Forecast
    7. Brazil Price-Tier Forecast
    8. Russia Price-Tier Forecast
    9. India Price-Tier Forecast
    10. China Price-Tier Forecast
    11. Methodology
    12. Analyst Contacts


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