Smart SpeakersSmart Speakers and Screens

Smart Speakers and Screens

Global Smart Speaker Vendor & OS Shipment and Installed Base Market Share by Region: Q1 2021



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Report Summary:

Global shipments of smart speakers and displays reached a record first quarter high of 40 million units during Q1 2021. This represented 44% year-over-year growth as the market rebounded strongly following pandemic-related weaknesses in early 2020. Asia Pacific, and in particular China, has led the recovery with demand increasing by more than 50% across the region during the quarter. However, both the North America and Western Europe regions also saw a positive uptick in smart speaker shipments as vendors look to restock channels and consumer confidence starts to return. Smart displays accounted for 29% of total shipments, up from 26% in the previous quarter. Demand for smart displays grew at 65% YoY in Q1 2021 compared to 37% growth for speaker-only devices.

This report provides quarterly global shipments and installed base metrics for the top 29 smart speaker vendors across 15 voice operating systems from Q4 2014 through Q1 2021 with a forecast by quarter through Q1 2022. Regions covered include North America, Western Europe, Asia Pacific, Central & Latin America, Central & Eastern Europe and Africa & Middle East. Data is segmented by smart speakers with a screen (smart displays) and those without. This report updates and supersedes Global Smart Speaker Vendor & OS Market Share by Region: Q4 2021 published in March 2021.
 

Table of Contents

1. Title
2. Contents
3. Analysis
4. Data - Quarterly Global Total Smart Speaker and Smart Display Shipments and Installed Base by Vendor
5. Data - Quarterly Global Smart Display Shipments and Installed Base by Vendor
6. Data - Quarterly Global Smart Speaker Shipments and Installed Base by Vendor
7. Data - Smart Speaker and Smart Display Shipments by Vendor by Region Q1 2021
8. Data - Quarterly Global Total Smart Speaker and Smart Display Shipments and Installed Base by Operating System
9. Data - Quarterly Global Smart Display Shipments and Installed Base by Operating System
10. Data - Quarterly Global Smart Speaker Shipments and Installed Base by Operating System
11. Data - Smart Speaker and Smart Display Shipments by OS by Region Q1 2021
12. North America Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
13. Western Europe Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
14. Asia Pacific Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
15. Central & Latin America Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
16. Central & Eastern Europe Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
17. Middle East & Africa Quarterly Smart Speaker and Smart Display Shipments and Installed Base by Vendor and OS
18. Smart Speaker and Smart Display Shipment and Installed Base Summary by Region
19. Definitions
20. Methodology
21. Contacts
22. Pivot Table
23. Flat File
 

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