Smart SpeakersSmart Speakers and Screens

Smart Speakers and Screens

Global Smart Speaker and Screens Shipment and Installed Base Forecast for 88 Countries : 2014 to 2027 Q2 '22 Update

Report Summary:

The global market for smart speakers and smart displays is entering a new phase, one characterised by more modest growth rates and a shift in device vendor strategy from targeting first time buyers towards driving deeper engagement amongst existing owners as well as encouraging them to upgrade and add additional units in their homes. The unprecedented speed of adoption of smart speakers and displays over the past six years has meant that the market is already maturing in certain territories and therefore shipment volume growth has inevitably slowed. Smart display shipments are growing at a faster rate than speaker-only devices and display based products now account for close to 30% of total annual sales units. The long term outlook for the category as a whole remains bright and global shipments are forecast to grow at 10% CAGR through 2027.

This report forecasts global smart speaker shipments, installed base, households and household penetration by 6 major regions and 88 countries from 2014 to 2027. The report is published in June 2022 following actual Q1 2022 results. 

Table of Contents

1. Title
2. Contents
3. Analysis
4. Pivot Table
5. Total Shipments
6. Smart Speaker Shipments
7. Smart Display Shipments
8. Total Installed Base
9. Smart Speaker Installed Base
10. Smart Display Installed Base
11. Total Households
12. Smart Speaker Households
13. Smart Display Households
14. Total Household Penetration
15. Smart Speaker Household Penetration
16. Smart Display Household Penetration
17. Definitions
18. Methodology
19. How Can We Help You?
20. Contacts

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