Author: William Ablondi


Publication Date: Sep 06 2017


Pages: 29


Report Type: Presentation, PowerPoint



 Smart Home

Identifying Most Preferred Smart Home Capabilities in Europe and the US




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Report Summary:

Smart Home Adoption is in the Early Stages of Growth

• Some smart home capabilities are obvious winners, but differentiation is becoming more difficult to achieve as more providers have access to the same or similar technologies
• Providers are seeking product and service offerings that will capture customers and revenues in the face of increasing  competition
• Vendors serving both the US and Europe must understand differences in consumer preferences in order to succeed

Strategy Analytics Has Identified Smart Home Capabilities Consumers Prefer

• Rather than focus on individual features or services, Strategy Analytics has identified bundles of capabilities providers should focus on
• In addition, these bundles of capabilities, prioritized by the same group of people, provide insights into creating consumer-driven platforms for future product development, positioning, innovation and marketing efforts



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