The Covid-19 virus (Coronavirus) has shaken the world’s economy in the space of just a few weeks. While the future remains more uncertain than ever, our research is beginning to identify the major changes in consumer attitudes and behavior which will help to shape the new economy. The near-term impact on major purchase and lifestyle behaviors is already apparent as some decisions are put on hold or canceled completely, while at the same time some consumers are bringing forward purchases or making plans where they had none before. This report summarizes key findings from a new survey of 4240 respondents in the US, UK and China.
Covid-19 is the largest global disrupter we've seen in generations. In times of uncertainty comes opportunity, which means winners and losers. What will it mean for your company? How are your users and consumers changing their behavior? And just what will the post-coronavirus market landscape look like?
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