EntertainmentConsumer Electronics

Consumer Electronics

CE Vendor Quarterly Analysis: Sony Q1 2015



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Report Summary:

Sony posted quarterly revenue of US$16.3 billion in Q1 CY2015, a decline of 10.6% year-on-year. The company is still feeling the losses following its exit from the PC business in early 2014 while impairment charges and currency fluctuations have had a negative impact on net sales and operating income. PlayStation 4 continues to be a success story for Sony with over 22 million units having now been sold since launch, while its TV display business posted year on year revenue growth for the eighth consecutive quarter despite a slowdown in unit shipment growth. A four-quarter forecast is provided in this report for unit sales for Flat Panel TVs and Game Consoles (including PS4, PS3, and PS Vita). This report primarily analyzes three of Sony’s reporting segments: Imaging Products & Solutions (e.g., digital cameras, video cameras), Game & Network Services (e.g., PS4, PS Vita, PS TV, PS Now), and Home Entertainment & Sound (e.g., Televisions, Blu-ray Disc Players, Audio Systems, Memory-based Portable Audio Devices).

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