EntertainmentConsumer Electronics

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Author: Chirag Upadhyay
Co Author: David Watkins
Publication Date: Dec 07 2021
Pages: 16
Report Type: Metrics, Excel
Consumer Electronics

Western Europe Connected TV Device Vendor Market Share Q3 2021



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Report Summary:

Western Europe shipments of Connected TV Devices fell by 9% year-over-year in Q3 2021 to 12.8 million units. Smart TV shipments declined by 20% as unfavorable comparisons with the record breaking demand levels of Q3 2020 were accentuated by rising TV retail prices. Shipments of streaming media players also fell by 2% while game console demand was strong at +20% as PS5 and Xbox Series X/S growth was more than enough to offset the decline in Nintendo Switch sales. The overall installed base of connected TV devices reached 269.3 million units by the end of the quarter and the smart TV share of the base increased slightly to 55%. From a streaming platform perspective, Tizen just managed to maintain its position as the leading OS shipped in Q3 closely followed by Fire TV and Android TV.

This report provides quarterly shipment and installed base vendor shares for Western Europe across the four Connected TV Device categories of Smart TVs, Smart Blu-ray players, IP-enabled Game Consoles and Digital Media Streamers. The report also provides market shares by operating system for Smart TVs and the wider Connected TV landscape. It is a valuable tool for all stakeholders who want to track the Connected TV Device footprint of the world's major Consumer Electronics brands.
 

Table of Contents

1. Title
2. Contents
3. Introduction
4. Analysis
5. Charts
6. Pivot Table
7. WE Shipments
8. WE Installed Base
9. Smart TV
10. Smart Blu-ray Player
11. IP Games Console
12. Digital Media Streamer
13. Definitions
14. Methodology
15. Contacts
16. Flat File
 

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