EntertainmentConsumer Electronics

Consumer Electronics

Global Connected TV Device Vendor Market Share Q3 2022

Report Summary:

Inflationary pressures continue to weigh heavy on consumer demand for discretionary purchases such as connected TV devices. Global shipments of such devices fell by 2% year-on-year during Q3 2022 and market conditions will remain challenging at least through the first half of 2023. Manufacturers and retailers are reacting to the weak buyer sentiment by running waves of promotional activity to draw in consumers looking for the best deals on TVs, consoles and streamers. With that in mind we forecast shipment volume growth to turn positive for the first time in six quarters in Q4 2022. Game consoles will be a major contributor to growth in the final quarter as Sony significantly ramps up shipments of the PS5. Low single digit growth for Smart TVs is also expected while demand for streaming media players will remain soft.

This report provides quarterly shipment and installed base vendor shares globally across the four Connected TV Device categories of Smart TVs, Smart Blu-ray players, IP-enabled Game Consoles and Digital Media Streamers. The report also provides market shares by operating system for Smart TVs and the wider Connected TV landscape. It is a valuable tool for all stakeholders who want to track the Connected TV Device footprint of the world's major Consumer Electronics brands.

Table of Contents

1. Title
2. Contents
3. Introduction
4. Analysis
5. Charts
6. Pivot Table
7. Global Shipments
8. Global Installed Base
9. Smart TV
10. Smart Blu-ray Player
11. IP Games Console
12. Digital Media Streamer
13. Definitions
14. Methodology
15. Contacts
16. Flat File

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