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Handset Components

Apps Processor Profile ST-Ericssons U8500 Can Reverse its Sliding Market Share

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Report Summary:

ST-Ericsson has undergone a significant transformation phase during the last two years and the high-profile joint-venture now appears to have an improved product portfolio enabling it to compete well in the smartphone market in 2011. By our estimates, ST-Ericsson had just 1.1 percent revenue share in the smartphone applications processor market in 1H 2010. However, the company’s new products, especially the U8500 and U5500, should help it to gain market share in 2011. This report analyzes ST-Ericsson's applications processor strategy, product roadmap, strengths, weaknesses, opportunities and threats.

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