In this insight, Strategy Analytics identifies key themes or trends for 2019 in the Communications, Media, Technology and Automotive industries which will provide the greatest opportunities and threats.

Strategy Analytics encourages companies to get in front of the tough questions that need to be addressed to tackle the challenges and tap into the opportunities in our 2019 predictions:

• What user experience enhancements are required to move first generation proof of concept trials to successful consumer acceptance?
• How well is your brand positioned to meet the emerging needs of customers for trusted, reliable, secure partners that share their beliefs in terms of privacy, security, community, environment and society?
• With disruptive competitors across automotive, entertainment, media, and communications industries, how well aligned is your strategy with changing needs? How do you differentiate your offers to stay ahead of competitors?
• What value propositions will resonate best with emerging customer clusters?
• How can vendors’ best maximize their intellectual property across all types of connected ecosystems?
• How should you separate technology hype from market realities?