Author: Roger Lanctot


Publication Date: Apr 04 2018


Pages: 6


Report Type: Report, Word



 Powertrain, Body, Chassis and Safety

BMW and Daimler Mobility Merger Highlights Sharing Challenge




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Report Summary:

BMW’s and Daimler’s announced intent to merge their respective DriveNow/ReachNow and car2go car sharing subsidiaries sets the stage for a global powerhouse to take on ride-hailing market leaders Uber and Didi Chuxing. In addition, this will also accelerate autonomous vehicle development activities. This Insight examines the broader market impact of this pending merger and the ramifications for the mobility services market ecosystem.


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