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Author: Kevin Mak


Publication Date: Aug 31 2014


Pages: 71


Report Type: Report, Word



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Report Summary:

Strategy Analytics believes that while the technology now exists to enable autonomous driving, there are many issues, such as high cost, legislation and technical requirements, which need to be resolved before it can actually be mass-deployed in the market. Therefore, autonomous driving is more likely to come in stages, based on a platform of driving assistance applications with high-speed fully-autonomous driving functionality not coming to the market until the long term. Should the technology become successful, it could lead to radical changes in the way consumers will perceive personal mobility and thus have a significant impact on both automotive electronics and the wider automotive industry. This report adds further detail to the earlier Insight into strategies of autonomous driving developments discussed at the 2014 Automobil Elektronik Kongress.


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