Infotainment and TelematicsInfotainment and Telematics

Infotainment and Telematics

Automobil-Elektronik Kongress 2021 - The Bumpy Road to the Software-Defined Car



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Report Summary:

The overriding theme of the conference was the software-defined car, and what the automotive industry needs to do to succeed.  Strategy Analytics noted the emergence of a seeming paradox that is at the heart of the bumpy road to the software defined car, centered around the fracture between the paths of horizontal and vertical integration.
Table of Contents

  1. Executive Summary
  2. The Software-Defined Car
  3. Is Automotive “Special”?
  4. Vertical vs. Horizontal Integration
  5. Software Sourcing / Business Models
  6. Conclusions & Recommendations
  7. Analyst Contacts

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