Infotainment and TelematicsInfotainment and Telematics

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Author: Roger Lanctot
Publication Date: May 13 2018
Pages: 11
Report Type: Report, Word
Infotainment and Telematics

Radio: The New "Pay-to-Play"-ground



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Report Summary:

Car makers seeking to capitalize on connected car opportunities are re-evaluating the role of the dashboard real estate currently occupied by broadcast radio.  They are looking for non-distracting solutions crafted to capitalize on interpreting and responding to those indicators of intention with contextual offers — while also enabling seamless access to content from the full spectrum of available sources.  This report looks at developments in the car radio ecosystem in the context of these OEM efforts.


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