Author: Roger Lanctot


Publication Date: Apr 15 2013


Pages: 6


Report Type: Insight, Word



 Infotainment and Telematics

Nokia Map Traffic Enhancements Set the Stage for Map-as-a-Service




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Report Summary:

When Nokia unveiled its Here brand late last year there was a surprising lack of information regarding plans for the company’s traffic information services. A recent peek behind the curtain at Nokia’s traffic operations in Chicago revealed the groundwork being laid for significant enhancements to the company’s map and traffic offerings. But enhanced traffic info will be at the core of the Here brand value proposition setting the stage for a disruptive map-as-a-service scenario.


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