Brought-in mobile devices continue to exert a strong influence on the development trajectory of IVI systems. The once-ubiquitous 3.5mm/auxiliary input continues to decline as USB asserts its dominance as the preferred wired connectivity solution globally. Ongoing evolution and development of the Bluetooth wireless standard assures its leading status in the pantheon of wireless connectivity solutions. Wi-Fi emerges as a versatile and powerful standard for both device connectivity and data transmission, but challenges persist in its search for a sustainable data service monetization model. Tech brands such as Apple, Amazon, Microsoft and Google are also increasing their presence in the vehicle through branded interfaces and app solutions.
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