Author: Roger Lanctot

Publication Date: Aug 30 2013

Pages: 6

Report Type: Insight, Word

 Infotainment and Telematics

HERE Levers Map Making Might for Content Dominance

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Report Summary:

Nokia’s HERE organization announces a coming out party today with the launch of a campaign to integrate multiple in-vehicle center stack elements into a single HERE-branded solution. HERE is seeking to leverage its dominant position in the automotive-grade map business to integrate POI, traffic and other location related data into a contextual, multi-screen solution for auto makers.

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