Author: Roger Lanctot

Publication Date: Dec 03 2014

Pages: 7

Report Type: Insight, Word

 Infotainment and Telematics

Automotive Navigation Market Becomes a Battle for Data

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Report Summary:

TomTom and HERE represent strategic points of market entry for potential acquirers and interest in vehicle data is at a fever pitch throughout the technology industry. Vehicle data acquisition is core to enhancing traffic and navigation services, but will also transform customer relationships in a world of changing transportation options and preferences and in the context of emerging self-driving car technology.

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