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User Needs and Best Practices for Implementing Connected Services in the Car
Strategy Analytics surveyed vehicle owners in the US, Western Europe, and China regarding their interest in accessing connected services in the car. Consumers were most interested in connected services which were relevant to the driving experience, as well as services which provided additional entertainment options. Based on results of user experience benchmarks of infotainment systems which offer connected services, eight best practice guidelines are presented to assist developers in creating an optimal user experience.