In_Vehicle_UXIn Vehicle UX

In-Vehicle UX

User Experience Evaluation: Maven Car-Sharing

Please contact us to discuss pricing Contact Us

Report Summary:

Strategy Analytics conducted an expert evaluation of the Maven car-sharing service from GM.  The reliance on a Bluetooth-enabled smartphone for vehicle access, return, and other tasks makes for a seamless and secure experience.  However, accessing the vehicle requires the user to be in close proximity, and the app’s connection to a reserved vehicle was not always reliable.  The leveraging of OnStar for in-vehicle help is a useful touch.  Within the mobile app, Maven cars are easy to search for by location or type.  While Maven serves some of the top car-sharing use cases quite well, it is insufficient for many others, and changes are recommended.

Table of Contents

1.  Executive Summary
2.  Introduction and Methodology
     2.1  Methodology
3.  Finding and Reserving a Vehicle
4.  Accessing the Vehicle
5.  In-Vehicle Experience
     5.1  OnStar
     5.2  Parking
     5.3  Fuel
6.  Returning the Vehicle
7.  Conclusions
8.  Analyst Contacts

For more information about our services please contact us or email
Buyer Research

Xiaomi a Premium Brand for UK Smartphone Buyers?

Find out more


  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1399.
  • UK visitors will be charged £1000.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Inquiry / Message:

please enter captcha from left