In_Vehicle_UXIn Vehicle UX

In-Vehicle UX

User Experience Evaluation: Bolloré Car Sharing

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Report Summary:

Strategy Analytics conducted UX evaluations of the Autolib’ and BlueIndy car-sharing services, which use Bolloré Bluecars.  The registration, vehicle access, and journey-end experiences are confusing and disjointed.  The in-vehicle navigation experience is well-optimized for short-term car-sharing use cases.  The UX of Bolloré car-sharing services shares similar issues noted in other car-sharing services, and recommendations are provided for improvement.

Table of Contents

1.  Executive Summary

2.  Introduction and Methodology
     2.1  Methodology

3.  Registration

4.  Finding and Reserving a Vehicle

5.  Accessing the Vehicle

6.  In-Vehicle Experience

7.  Ending a Journey

8.  Conclusions

9.  Analyst Contacts

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