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Author: Chris Schreiner


Publication Date: Feb 27 2012


Pages: 21


Report Type: Benchmark



 In-Vehicle UX

User Experience Evaluation Aha Radio and Pandora in the Pioneer AVIC-X930BT




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Report Summary:

Strategy Analytics conducted a user evaluation with 12 users of the Pioneer AVIC-X930 BT aftermarket infotainment system with Pandora and Aha Radio. Aha Radio was seen as limited in its usefulness. Podcasts have not caught on with users at this point in time, and users were not as interested in social networking features, which was exacerbated by a subpar user experience. Pandora was a more satisfying experience for consumers, though issues with the design of the overall radio made it difficult for users to switch between functions.


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